DVF Wrap 50 — Laura Harvey

creative director

DVF Wrap 50

 

DVF Wrap 50 | Art/Creative Direction, Branding, & Visual

A year long capsule collection to celebrate the 50th anniversary of the wrap dress. The collection ranged from; clothing, social, packaging, events, photo/video campaign to branding.                

                    

 
 
 
 
 


Logo Design: A nod to the past and future by combining the current logo with the original logo in Diane’s handwriting. Created in honor of the 50th anniversary of the Wrap Dress. The logo was used across all collateral for the capsule collection.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Team:
Photo: Camila Falquez
Photo: Ryan Dorsett (images on red background)
Video: Jon Gourlay
Production: Stella Katz & Marie Rose Kasko
Styling: Jess Roberts
Set Design: Ian Salter
Hair: Jerome Cultrera
Makeup: Chiho Omae
Talent: Sasha Kichigina, Paulina Kubaczyk, Jade Jeffrey & Marsella Rea
Video Editor: Asli Tunaman
Graphic Design: Asli Tunaman & Jose Ontiveros
Social: Melisse Martineau
Copy: Ruth de Cerff

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